IFA Content Programme

IFA 2024 delivered a powerful lineup of visionary discussions, bringing together thought leaders from around the world.

Dr. Carsten Wildberger (CEO, MediaMarktSaturn) and Mark A. Barrocas (CEO, SharkNinja) led discussions on retail and product innovation, while the Handelsblatt AI Summit featured Dr. Julia Mann and Laura Möller, addressing AI’s vast opportunities and challenges. Der Tagesspiegel focused on sustainability in tech, and Kristian Costa-Zahn (ARD Kultur) explored the future of content for younger audiences.

Attendees were also treated to Julia Koerner’s insights on merging architecture, product design, and fashion, including how 3D printing shaped her award-winning costume work. Nour Idelbi examined AI-driven solutions for sustainable living, while Jim Dukhovny, founder of Alef Aeronautics, gave an exclusive preview of the future of flying cars. Meanwhile, David Reger of Neura Robotics showcased cutting-edge cognitive robots, redefining the next era of human-machine collaboration.