Transformation

In celebration of IFA’s 100th anniversary, IFA is partnering with SONY and renowned photographer Thomas Kakareko to launch an innovative videography contest.


Thomas Kakareko x IFA
 

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Show Us Your transformation!
Videography contest open until August 19th

Submit Your Video

How to Enter:

  • Create a Video: Participants should create a video showcasing their unique content. Be creative and original!

How to Submit:

  • Instagram Submission: Share your video on Instagram.
  • Hashtags and Tags: Use the hashtag #SonyxIFA2024 and tag @sony.deutschland and @ifa_berlin in your post to ensure your entry is counted.

Eligibility:

  • Age: This competition is open to participants of all ages.
  • Location: Prizes can only be shipped to addresses within Germany. Please ensure you provide an eligible German address for prize delivery if you are a winner.

Technical Specifications:

  • Equipment: Participants are free to use any camera of their choice to create their video.
Prizes include: SONY FX3 Camera, SONY A7M4 Camera, SONY ZVE10M2 Camera, SEL1635GM2 Lens, ECM-MS2 Microphone.
Read more about the videography contest rules.

First Place:
Sony FX3 Camera

+ SEL1635GM2 Lens
+ ECM-MS2 Microphone

Second Place:
Sony A7M4 Camera

+ SEL2470GM2 Lens
+ ECM-B1M Microphone

Third Place:
Sony ZVE10M2 Camera

+ SEL1655G Lens
+ ECM-M1 Microphone

An innovative videography contest, organised by IFA and Thomas Kakareko. The theme, “Transformation,” is broad and open-ended, inviting participants to explore and capture the essence of change in its many forms.

Whether it’s urban development, seasonal changes, personal growth, or any other interpretation, this contest encourages unique and creative perspectives.

Participants are challenged to show how they perceive the world through the lens of transformation and to share their vision in a compelling way.

Submit your video

Whether you're wondering how to enter, what equipment you can use, or when winners will be announced, we've got you covered. If you have any other questions, feel free to reach out to us. Happy shooting!

Read the contest rules and FAQ

Meet the SONY Ambassador - Thomas Karakeko

Thomas Kakareko is a Berlin-based photographer renowned for his passion for urban and street photography. Since joining Instagram in 2010, he quickly gained recognition and has created content for some of the world’s most popular brands.
His account, @thomas_k, is one of the most followed in Germany. Over the years, his work has been featured in various exhibitions globally and in numerous media outlets.
Thomas continues to inspire with his unique perspective and dedication to capturing the essence of urban life.

Thomas Karakeko on Instagram

Website
www.thomaskakareko.com 

Video contest hosted by SONY - Rules & FAQ

1. Can I use any camera to film?

Yes, you can use any camera to film. We encourage participants to showcase their skills and creativity, regardless of the equipment used. The quality of the composition, creativity, and adherence to the competition theme are what matter most.

2. When will the winners be announced?

The winners will be announced on our website and social media channels one week after the competition deadline. Stay tuned to our updates for the exact announcement date and further details.

3. What are the submission guidelines and requirements?

Each entry must be an original work taken by the participant. Videos should be submitted in high resolution, shared on Instagram with related hashtags & tags, and adhere to the specified theme. Please review the complete submission guidelines on the competition page before submitting your entry.

4. When is the last date of submission?

August 19, 2024

Video contest application form

We're thrilled to have you participate in this exciting opportunity to showcase your talents. Please fill out the form below with your details and submit your best work according to the guidelines. Good luck, and we can't wait to see your creativity in action!

 

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