Michael joined GfK in 2008 and is Global Head of Retail.' Prior to this, he was Head of Retail for UK & Ireland and Regional Retail Director for Northern, Central & Eastern Europe. The core of the role ensures strong and evolving retail partnerships, today the number stands at 140K globally.'''

Michael's earlier career saw him as the youngest Store Manager for a top 4 UK grocer, he also established his own successful retail business which was sold as a going concern and continues to trade today.' He uses this experience to support other people in business through a local community volunteer service.''